You need a website. You already know that, every business has one, right? Or at least they should. Maybe you’re trying to decide what platform to use. Wix? Squarespace? You might be here because you’re thinking about a self-hosted WordPress site. At least I hope so.
What platform to use is an important decision, but it’s not the most important, nor is it the first decision you should make. You need to decide why you need a website and how that website will address that need. Ask yourself who your ideal customer is and what action do you want them to take when they visit you. Do you want them to sign up for your newsletter? Join your membership site, buy a product? Visit your restaurant? When you work with us you to build your site we will do an in depth needs analysis to determine the whys and whats to be addressed in the design process.
Just like you wouldn’t build a house without a plan, you don’t want to build a your website without a plan. We will work with you to analyse your needs and start planning to give your visitors the best possible user experience and encourage them to take the action you want them to. We will create prototypes so you can make important decisions early in the process before we invest time in the building process. This needs analysis and user experience planning is the most important part of the process.
Only after we have a solid plan will we move forward with the creation of the actual site. Maybe we will select a theme that is particularly suited to your needs and customize it to fit your brand. Maybe we will decide to build a custom theme from the ground up. Whichever approach we take, we will work with you as a partner to get to the right solution for you.